Take a guess what the latest hand-wringing on MFC is about. No prizes for getting it correct.
(It's prices again.)
I say that as if I haven't been affected by crazy prices recently. My shipment of Gekisou ver. Yuki, a small and standard 1/8 scale, got hit with a shipping charge that was 2/3 the cost of the figure itself. (6000jpy for the figure, 4000jpy for EMS). It was honestly painful to look at, and it made me realise shipping figures individually is an awful idea right now. Either I'll buy them locally or wait to create big hauls that can be sent via surface, spreading the cost of shipping between multiple figures.
Onto the comment that caught my attention most!
https://myfigurecollection.net/blogposts.php?mode=view&blogPostId=55267&tab=comments&page=6
jumpluff says:
It's a long-term trend that predates COVID, shipping issues, manufacturing issues, current continuing supply and inflation issues, etc. tho. I just feel it accelerated it. I feel like, due to various constraints and profitability, for various reasons, the figure market moved towards more premium, fancier figures (even 1/7s with elaborate bases etc., or just FuRyu slapping obscene price tags on stuff, etc.) and less trying to hit all the middle targets at once (think like Kotobukiya, who license a lot of things and put out relatively simple, respectable scales). Companies like Good Smile show increasing polarisation, spamming a lot of 'cheaper' lines while moving towards more expensive scales and Nendoroids.
As somebody who began collecting during the pandemic this is a very insightful comment.
As far as I can tell, mass-produced scale anime figures only became a thing during the early 2000s. Before that point, garage kits were your only option. There's four things which I think formed a feedback loop that made figure prices slowly creep up:
1. Manufacturing methods are improved.
2. Figure quality and quantity go up.
3. Otaku take notice and start buying.
4. Profits increase.
Eventually this reaches a point where the market is large enough that a significant minority exists within it who are willing to spend large amounts for luxurious figures. And if a company could make huge profits off these people... they would, right? The current price increases are just the natural consequence of that feedback loop.
This comment also explains why I like Kotobukiya a lot. I want my figures to be painted with care and have detailed sculpts - but I don't mind a few small errors here and there, and I'm definitely not looking to pay hundreds per figure. This puts me right in the mid range of the figure market. (Join me! Prices are great over here!)
I think the new equivalent of mid-range scales are premium prize figures. Some of Taito's most recent offerings are difficult to tell apart from a scale figure at first glance, while still being incredibly affordable - rarely more than $60, and often half that. I know I'm eyeing up their Shiro (https://myfigurecollection.net/item/1452801) to add to my shelf.